Please use this identifier to cite or link to this item:
Title: The Role of Language in the Mass Media
Authors: Ogbiten, Brickins O.
Emmanuel, Akpoveta D.
Keywords: Role of Language
Mass Media
Issue Date: Mar-2008
Publisher: Association of promoting Nigerian Languages and Cultures
Citation: Ogbiten, O., Emmanuel O. D. (2007). Assessment of the Public Relations Strategies in Handling the January 2007 Student's Crisis at Delta state Polytechnic , Ogwuash-Uku, Delta State, Nigeria
Abstract: This paper has been able to x-ray the explicit role of Language in the Mass Media. It has been revealed that language is central to the Mass Media. The paper establishes that for the Mass Media to Junction effectively in society, they must use language to disseminate information to their audience. The paper also looks at the different roles that language plays in the Mass Media. It was revealed that various types of noise interfere with communication at all levels. As a result of this, the practitioners in the media are therefore encouraged to package their messages in a way to avoid negative, feedback from their audience.
ISSN: 1595-4730
Appears in Collections:Research Articles

Files in This Item:
File Description SizeFormat 
The Role of Language in the Mass Media.pdfArticle full-text7.13 MBAdobe PDFThumbnail

Items in EUSpace are protected by copyright, with all rights reserved, unless otherwise indicated.