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Welcome to EUSpace, The Elizade University Institutional Repository. A collection of theses, articles, books, videos, images, lectures, papers, data sets and all types of digital content originating from Elizade University Ilara-Mokin, Ondo State, Nigeria. This repository is managed by the University Library.
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http://repository.elizadeuniversity.edu.ng/jspui/handle/20.500.12398/706| Title: | The Role of Language in the Mass Media |
| Authors: | Ogbiten, Brickins O. Emmanuel, Akpoveta D. |
| Keywords: | Role of Language Mass Media |
| Issue Date: | Mar-2008 |
| Publisher: | Association of promoting Nigerian Languages and Cultures |
| Citation: | Ogbiten, O., Emmanuel O. D. (2007). Assessment of the Public Relations Strategies in Handling the January 2007 Student's Crisis at Delta state Polytechnic , Ogwuash-Uku, Delta State, Nigeria |
| Abstract: | This paper has been able to x-ray the explicit role of Language in the Mass Media. It has been revealed that language is central to the Mass Media. The paper establishes that for the Mass Media to Junction effectively in society, they must use language to disseminate information to their audience. The paper also looks at the different roles that language plays in the Mass Media. It was revealed that various types of noise interfere with communication at all levels. As a result of this, the practitioners in the media are therefore encouraged to package their messages in a way to avoid negative, feedback from their audience. |
| URI: | http://repository.elizadeuniversity.edu.ng/jspui/handle/20.500.12398/706 |
| ISSN: | 1595-4730 |
| Appears in Collections: | Research Articles |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| The Role of Language in the Mass Media.pdf | Article full-text | 7.13 MB | Adobe PDF |  View/Open |
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