Media Management: An Overview

dc.contributor.authorOgbiten, Brickins O.
dc.date.accessioned2020-03-13T11:39:47Z
dc.date.available2020-03-13T11:39:47Z
dc.date.issued2011
dc.description.abstractWhen was the last time you spent 24 hours without the media? , asked Biaga (2005). From the moment you get up in the morning until the time you go to bed at night, the media are waiting to keep you company. This underscores the importance of the mass media in our lives. A lot of people are in the employment of media organisations, there are some people investing in media business. Media is now a big business and for any business to succeed it has to be well managed.en_US
dc.identifier.citationOgbiten, B. O. (2011). Media Management: An Overview. Unlimited Books.en_US
dc.identifier.urihttp://repository.elizadeuniversity.edu.ng/handle/20.500.12398/721
dc.language.isoenen_US
dc.publisherUnlimited Booksen_US
dc.subjectMedia Managementen_US
dc.subjectMass Mediaen_US
dc.subjectMass Communicationen_US
dc.titleMedia Management: An Overviewen_US
dc.typeArticleen_US
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